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	<title>Andrei Petrik</title>
	<link>http://blog.andreipetrik.com</link>
	<description>Marketing &#124; Digital Space &#124; Emerging Media</description>
	<lastBuildDate>Sun, 21 Feb 2010 13:59:49 +0000</lastBuildDate>
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		<title>The Minimum Amount of Online Presence a Small Business Should Have</title>
		<description><![CDATA[photo by: gribleyThe inspiration for this post came when I saw a lady distributing Yellow Pages books from her van.  Made me think about the last time I used Yellow Pages; the actual printed book.  It occurred to me that the last time I used it was before I had high-speed internet. I got my high-speed internet [...]]]></description>
		<link>http://blog.andreipetrik.com/2010/02/minimum-amount-online-presence-small-business-should-have/</link>
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		<title>Luck Is Not Why Businesses Succeed</title>
		<description><![CDATA[While reading a Business textbook, I was extremely surprised to see that the author listed luck as one of the reasons why small businesses succeed.  It is almost unbelievable that a business textbook would imply that you can succeed in business with some kind of magical force.  A quick search for the definition of luck [...]]]></description>
		<link>http://blog.andreipetrik.com/2009/11/luck-is-not-why-businesses-succeed/</link>
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		<title>Rethinking the Direction of My Blog</title>
		<description><![CDATA[Today I got a jolt of inspiration to update my blog.  Dusted off my keyboard, filled my favorite mug with coffee, cracked my knuckles and planted myself in my commander chair with intent to write. But nothing came.  My inspiration to share something meaningful vanished into the thin air.  Then I realized [...]]]></description>
		<link>http://blog.andreipetrik.com/2009/11/rethinking-the-direction-of-my-blog/</link>
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		<title>MarketingFail: Bell Versus Rogers</title>
		<description><![CDATA[I’ll start off my post with a question. Can anyone tell a different between Rogers and Bell ads? I could until today. While watching TV I happened to catch one of Rogers/Bell spots.  I didn’t pay that much attention to it as I was walking away to grab a cup of tea.  However, I did [...]]]></description>
		<link>http://blog.andreipetrik.com/2009/07/marketingfail-bell-versus-rogers/</link>
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		<title>RSS Not Dead</title>
		<description><![CDATA[This post was prompted by Steve Gillmor&#8217;s article &#8216;Rest in Peace, RSS&#8216; posted on TechCrunchIT on May 5, 2009.  In the article Steve Gillmor argues that RSS service has no place in this world and instead internet users should switch solely to Twitter to get their daily dose of news and information.  Although [...]]]></description>
		<link>http://blog.andreipetrik.com/2009/05/rss-not-dead/</link>
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		<title>10 Reasons New Users Leave Social Network Soon After Joining</title>
		<description><![CDATA[This post was inspired by Oprah Winfrey&#8217;s (@oprah) lack of tweets on Twitter in the last few days.  Oprah joined Twitter during the big race to million followers between Ashton Kutcher (@aplusk) and CNN&#8217;s Breaking News (@cnnbrk).  Oprah tweeted for few days and suddenly stopped.  Perhaps she doesn&#8217;t need Twitter to stay in [...]]]></description>
		<link>http://blog.andreipetrik.com/2009/04/10-reasons-new-users-leave-social-network-soon-after-joining/</link>
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		<title>Terminator Salvation Viral Campaign</title>
		<description><![CDATA[With an upcoming release of the 4th installment of Terminator movie franchise, Terminator Salvation is stepping up its online viral campaign.  Terminator Salvation infiltrates a number of online properties and deploys various web marketing tactics to spread the word, promote and generate buzz about the upcoming movie which lands in theatres starting May 22, [...]]]></description>
		<link>http://blog.andreipetrik.com/2009/04/terminator-salvation-viral-campaign/</link>
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		<title>Use Facebook Ads to Find Your Next Job</title>
		<description><![CDATA[While job hunting through the latter part of &#8216;08 and some of &#8216;09, I came across this article: Use Facebook Ads to Make Employers Hunt You Down. A good friend of mine and a fellow blogger Andrew Kinnear sent it to me via StumbleUpon. After reading it and studying each case I decided to launch [...]]]></description>
		<link>http://blog.andreipetrik.com/2009/03/use-facebook-ads-to-find-your-next-job/</link>
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		<title>8 Marketing Lessons from Heavy Metal</title>
		<description><![CDATA[I am always amazed every time I go see a metal band with the amount of people actually attend the concerts.  That’s not the amazing part; the amazing part is realizing that metal bands are able to accomplish this with minimum or no airplay and with very little marketing budgets.  Take Iron Maiden for example, [...]]]></description>
		<link>http://blog.andreipetrik.com/2009/03/8-marketing-lessons-from-heavy-metal/</link>
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		<title>AMC Makes Me Care About The Oscars</title>
		<description><![CDATA[Oscar night tonight.  Do you care?  My answer last year would have been &#8216;NO, I&#8217;ll find out the winners in the morning.&#8217;  This year I actually care a little more, and most likely will stay up just to catch the end of the program.  Yesterday I attended Best Picture Showcase at [...]]]></description>
		<link>http://blog.andreipetrik.com/2009/02/amc-makes-me-care-about-the-oscars/</link>
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